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Sony Ericsson Kicks Off Green Campaign with New Phones

Jun 4, 2009, 7:10 AM by Eric M. Zeman

Today Sony Ericsson announced a new program that it hopes to use to reduce its CO2 emissions in its internal operations 20% by 2015, and reduce its entire CO2 emissions 15% by 2015. As part is this initiative, Sony Ericsson introduced two, new, greener phones. The C901 GreenHeart and Naite help accomplish this by using 90% less paper materials in their packaging and a smaller packaging footprint, which in turn leads to lower transportation CO2 emissions. Sony Ericsson has also eliminated hazardous materials from the phones, uses 80% recycled plastics and ships the phone with a low-power charger. All this combined reduces the CO2 footprint of the C901 GreenHeart and Naite by 15% compared to Sony Ericsson's normal production phones. Sony Ericsson didn't provide many details about the handsets' specifications, but did say the C901 GreenHeart and Naite aren't expected to hit the market until 2010 and 2011, respectively. The GreenHeart initiative is being launched with the C901 and Naite, but Sony Ericsson plans an entire portfolio of GreenHeart devices.

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Comments

This forum is closed.

This forum is closed.

chainmail311

Jun 4, 2009, 8:45 PM

That's it...

...I'm burning a tire in my backyard.

murmermer

Jun 4, 2009, 3:18 PM

Great Idea On Paper, but...

If this recession has proved anything its that people would rather buy a cheaper product that offers more features than a "Green" product.

would you rather have a RAPID energy phone charger that fully charges your device in ~30min -or- a device that saved "15%" CO2 emissions but costs 15% more and takes 2 hours to charge?

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