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ESPN Announces MVNO Launch Details

Sep 27, 2005, 10:05 AM by (staff)

ESPN today announced a new brand for its planned MVNO wireless service, as well as new launch details. "Mobile ESPN" will launch officially during the next Super Bowl, on Sunday, February 5, 2006, although limited online availability will begin in time for the holidays. The first phone offering will be the Sanyo MVP - an ESPN-branded version of Sprint's MM-5600 that adds EV-DO high-speed data, similar to the forthcoming MM-9000 (which was approved by the FCC just last week). Mobile ESPN will make full use of Sprint's new EV-DO network to offer customizable ESPN content - including real-time scores, breaking news, commentary and analysis; fantasy sports information and team management; video and MP3 audio programming - on ESPN-branded phones.

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Comments

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This forum is closed.

regenesis

Sep 28, 2005, 2:18 AM

When will it stop?

Oh boy, another MVNO with a hyperspecific target audience! So basically it's going to be Sprint service minus the Sprint roaming partners with a handful of sports-centric software functions that you can already get over WAP?

Sign me up!

Rathrok

It probably won't stop until the market is oversaturated. A short time later, only the stronger offerings will survive. More options are always good.

KevC84

Sep 27, 2005, 1:56 PM

Sanyo Phone

You say it as an EV-DO version of the 5600 similar to the 9000. So you are saying it is different than those two? Different in what sense, is it a completely different model or just differently comsetic wise? Are there any picture of this such phone and will it support Sprint's ReadyLink service?

KevC84

Never mind I saw a picture over at Engadget and a couple over at the SU forums. The phone is exactly as the 9000 except with a different color scheme. It's in black with a red keypad. It looks really cool. I wish the Sanyo 9000 for Sprint would come i...
(continues)

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