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Google Working with Carriers and Phone Makers to Expand Assistant's Reach and Capabilities

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Feb 23, 2018, 9:47 AM by Eric M. Zeman

Google today said the Google Assistant is prepared to grow in a number of significant ways. First, the voice-activated tool is picking up some new languages. Google says Assistant will speak Danish, Dutch, Hindi, Indonesian, Norwegian, Swedish, and Thai on Android phones and iPhones in the next few months, with more languages on the way. Google expects Assistant to understand as many as 30 languages by the end of the year. Further, Google Assistant will be able to understand multiple languages at a time, meaning people can speak both English and German to their Assistant without changing settings. This feature will first be available between English, French, and German, with other languages to follow. Google also noted that it is working more directly from carriers and phone makers to improve Assistant. For example, LG, Sony, and Xiaomi are all prepared to rollout device-specific commands and features based on Google Assistant. Moreover, carriers Sprint, Koodo, Telus, and Vodafone are developing integrations with Assistant. Between the phone makers and carriers, Google expects Assistant to support individual device features, customer service queries, and more. Last, Google Assistant is adding two new tools to help people manage their day. Routines let people issue one command and set off a chain of actions. For example, say "Hey Google, I’m home" and the Assistant on Google Home or phone can turn on the lights, share any home reminders, play your favorite music, and more. Location-based reminders have now expanded to Google Home speakers. People can tell Assistant on their speaker to set reminders for specific locations, such as to get milk when at the store, and the alert will popup when appropriate. Google expects to bring even more features to Assistant throughout the year.

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