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Samsung Pondering Bringing Bada to U.S.

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Oct 12, 2011, 9:33 AM by Eric M. Zeman

Samsung is weighing whether or not it should attempt to bring phones based on its home-grown Bada platform to the U.S. "I think that [launching Bada in the United States] is something that's always going to be under consideration," said Samsung's senior strategy manager Chris Martinez. Martinez indicated that it would need support form both U.S. network operators and developers to make Bada successful in the U.S. Bada has been a successful platform in its home market of Korea. Samsung already sells smartphones in the U.S. that run Google's Android platform and Microsoft's Windows Phone platform.

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