Shared Data Plans Optional...
"You're not required to move to Share Everything but if you do, unlimited data will not be retained on your line. As a Verizon Wireless customer you have choices when you upgrade at discounted pricing. You can choose from a standalone data package starting at $30 for 2GB or a Share Everything Plan. If keeping unlimited is important to you, you can choose to upgrade and pay full retail price for the phone."
Clearly, the whole point of this process is to slash unlimited data from customer accounts. One can stay on the existing plans and simply go to 2GB for $29.99. I wonder if those with 5GB for $29.99 will be allowed to stay at that price point?