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BBM for Android and iOS Relaunching Today

Oct 21, 2013, 11:46 AM by Eric M. Zeman

BlackBerry today announced that it is restarting its aborted launch of BlackBerry Messenger for the Android and iOS platforms. The application should appear in the Google Play Store and iTunes App Store later today. In order to manage demand for the app, BlackBerry has established a sign-up process for it. Mobile device users interested in the messaging application will need to download the app and register to reserve a place in line. BlackBerry will then email people who've downloaded/installed the app when it can bring them aboard the service. BlackBerry said people will be able to monitor their "spot in line" to see how long it will take to activate the service, but it didn't provide any sort of estimate on how long that might be. According to BlackBerry, more than 7 million Android/iOS device owners have already registered to receive more details about the app. BlackBerry originally attempted to launch the app last month, but ran into trouble with the rollout and postponed it.

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phonetekmek

Oct 21, 2013, 3:20 PM

Still say its stupid

As a retail store manager, 100% of BB sales we have are due to people who need to use the BBM service with family and friends, usually internationally. Now when they want to go with a different phone, there will be no reason not to. This is going to hurt them more than many realize. And it has to devalue the company for those interested in buying it. A product that was exclusively their's, is now available for free on competing platforms. Maybe I'm wrong and missing some metric on how this is good for BB (and I'm sure if thats the case the PS community will let me know)! Lol

msteven3

Agreed. I'm not sure how this is supposed to help the company in any way. They can't run BBM for free, but, if they charge for it, people will head back to the other apps. Ads could work, but that would essentially turn the company into not much mo...
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Globhead

phonetekmek said:
As a retail store manager, 100% of BB sales we have are due to people who need to use the BBM service

Here's the problem:

"100% of a sales total which was insufficient to keep the company operat...
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T Bone

Oct 21, 2013, 1:04 PM

It still doesn't work

And worse, it demands that you MUST give it a 5 star review before you can activate it....seriously, that is just a slimy, dishonest business practice....

JoelMikel

I loaded it on 2 iPhones(4s and 5) and a Note 2 and it works perfectly between all of them and my Blackberry Bold....

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