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Verizon Adjusts Privacy Policy, Now Collecting Customer Data

Oct 14, 2011, 7:50 AM by Eric M. Zeman

Verizon Wireless has changed its privacy policy guidelines and made sweeping changes with respect to customer information. Verizon will now start keeping tabs on customer browsing data, search term history, location, apps used, and general usage patterns. Speaking to the International Business Times, Verizon Wireless spokesperson Jeffry Nelson said, "For the business and marketing reports offered by Verizon Wireless, records about Web sites visited, cell phone locations and other consumer data will be combined (or aggregated) to compile reports that provide businesses with insights about their customers. For example, these insights may include the demographics (age ranges, gender, etc.) and interests (such as 'pet lovers' or 'tennis enthusiasts') of visitors to a Web site, or commuters who might pass an outdoor billboard. These aggregate reports could be used by Web publishers to help provide content that is more appealing to users, or to help advertisers better select the ads they will display on outdoor billboards or at other venues." The new policy automatically opts all customers in to the program. Customers wishing to opt out must do so using Verizon's online account tools.

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This forum is closed.

tether

Oct 14, 2011, 3:25 PM

They don't make enough money with their ultra-high cost plans/services?

I don't know how this is even legal. What if I don't want to be bothered by Verizon's marketing partners to sell me more stuff. Certainly the Rolls-Royce of the cell phone industry makes more than enough money on their plans/services. They are, by far, the most expensive carrier in the U.S. You would think something like this comes out of Boost Mobile or MetroPCS not Verizon. Look for everyone else to follow suit now. Nice.

jmoita2

"Enough money" for corporate America??? Dream on...

Vosim

tether said:
What if I don't want to be bothered by Verizon's marketing partners to sell me more stuff.

Then opt out of it?

...

mkl4466

You don't quite get it. You will not see any more ads if you don't opt out. You won't get zero ads if you do opt out. If you use an app that is ad supporte or visit a web site with paid ads on the page, you will see an advertisement. That's how the in...
(continues)

mkaye610

Oct 14, 2011, 2:58 PM

VERIZON IS A RIPOFF

THEY DONT CARE ABOUT THEIR CUSTOMERS. I HAVE BEEN SHOPPING AROUND NOW FOR OTHER PLANS WITH OTHER COMPANIES AS MY CONTRACT WITH THEM EXPIRED. I PAY $69.99 AND THATS FOR NO DATA AND NO MESSAGING OR TEXTING. WITH TAXES=85 FOR NOTHING BUT NATIONWIDE UNLIMITED THREE WAY CALLING AND CALL WAITING. TOTAL RIP OFF!!
AFTER 7 YEARS AS A DEDICATED VIP CUSTOMER - THEY OFFER NOTHING!!!!
I WILL NEVER RECOMMEND ANYONE TO THEM TO SIGN ANY CONTRACTS WITH - NEVER!!!

Vosim

Aww, you're a VIP. That's cute. What an important person!

...

HawkeyeOC

What makes you think any other company would be different? 🙄
I take that back...they might care about you until one of those other evil companies suckers you into signing another contract 😈

Versed

Oct 15, 2011, 7:58 AM

Lets be Honest.

Really this can be any corporation not just VZ. But, we use EasyPass, BankCards, computers and other data devices all day and we bitch little about this. Use a bank card to charge a coffee or food, or groceries, they know exactly what you bought. Never mind with EasyPass, they know where you are and how fast. This is not much different.

yarmock

The same people that complain about this put all their life info on Facbook....

Tofuchong

Oct 15, 2011, 2:36 PM

Verizon, Judge Dredd's Carrier of Choice

Becuase He Is the LAW!!!!

retailrep

Yeah, they're also 1/3 of the United States choice too...

mkl4466

Oct 14, 2011, 10:02 AM

headline change needed

Verizon wireless isn't collecting more information than they used to. They always had it What's different now is how they intend to use it. What's important for customers to realize is that none of the information in the reports is "personally identifiable".
It's similar to how the news outlets report voter results. They have data that so many people said they voted for candidate X, but the data does not show the names of individual voters.

MileHigh8710

What? It clearly said that they will collect data such a gender, tennis enthusiast and etc. That sounds real personal to me. So from your theory they can learn "everything" about me other than my name and I am to be consider unidentifiable? Don't get ...
(continues)

...

cutboy1985

Oct 14, 2011, 5:42 PM

PEOPLE! STOP B!TCHING

You act like their going to sell your soul. Info like this has always been shared. The internet is full of things like this. Even yahoo, gmail, msn, ,aol, etc... has been doing this for a while so please don't act like this is new. There is always ways out of things like this. If u don't like it then get prepaid. More then likely this will carry over to other carriers too. And don't rely too much in the government because after a few years they are going to want this info also. Regardless of how you feel everything is always looked at and viewed by someone so stop B!TCHING. Get a land-line phone. This is what you should expect when technology grows.

organshifter

Nah, everyone can just opt-out.

TS said:
www.vzw.com/myprivacy

Oct 14, 2011, 8:07 AM

Opt out

www.vzw.com/myprivacy

organshifter

TS said:
www.vzw.com/myprivacy

Thanks. 😁

...

versatileslim

Oct 14, 2011, 4:04 PM

All this complaining

Simple solution is leave or get prepaid. I pay for the service and have no problem doing so. It's expensive, so what? I have had ONE issue with a Verizon bill and yet it was fixed within a day or two. You have a problem there are others choices. 🙄

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