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HTC to Unify Branding Worldwide Under 'HTC One' Name

Feb 26, 2012, 3:37 PM by Eric M. Zeman

HTC today announced a new strategy for naming its devices. Moving forward, all HTC's Android smartphones will fall under the "HTC One" brand. The new naming regimen plays into HTC's plans to bring fewer devices to market this year. The phones that it does announce throughout 2012 will be more widely available across regions and geographies, and will be sold under the same name. Carriers won't have their own, branded versions of HTC devices. The first devices to fall under this new naming scheme are the HTC One X, One S, and One V, which were announced at Mobile World Congress in Barcelona.

source: HTC

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Jarahawk

Feb 26, 2012, 9:15 PM

Perhaps I Should Wait Another Six Months...

I was ready to pull the trigger on the Rezound for $99.99 on VZW.com but if I wait six months I probably can get it for free. This phone certainly makes the Rezound look less spectacular.

tjobrien21

Just buy when you're ready and find something you like. There's never a perfect time to buy in the cellular world; something better is always just around the corner. 🙂

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